Frequently Asked Questions

Here are the answers to the most commonly asked questions about chiropractors in Brookfield WINew Berlin WI, or Williams Bay WI. Knowing the answers to these important questions will help you pick the best chiropractor  for you. If we didn't cover a question you may have, give one of our Pure Family Chiropractic clinics a call and we will be more than happy to help answer your question.

What is physical therapy?

Physical therapy is a form of care that helps restore movement, improve function, and relieve pain. It involves targeted exercises, hands-on techniques, and other therapeutic methods designed to support recovery from injuries and improve mobility.

At our clinics, physical therapy is often recommended with chiropractic adjustments to create a comprehensive, personalized treatment plan. This combined approach helps address the root cause of your symptoms and supports long-term recovery and wellness.

What conditions do physical therapists treat?

Physical therapy is used to treat a wide range of conditions that affect movement, strength, and function. Common issues include:

      • Sports injuries
      • Post-surgical rehabilitation
      • Muscle strains and sprains
      • Repetitive strain injuries (like carpal tunnel syndrome)

At our clinics, physical therapy is often recommended with chiropractic adjustments to create a comprehensive, personalized treatment plan. This combined approach helps address the root cause of your symptoms and supports long-term recovery and wellness.

What is a chiropractic adjustment?

A chiropractic adjustment is a safe, hands-on technique used to correct misalignments in the spine and joints - also known as subluxations. These misalignments can disrupt nerve communication, restrict movement, and contribute to pain or discomfort throughout the body. During an adjustment, your chiropractor applies a controlled, precise force to a specific joint to restore proper alignment, mobility, and nervous system function.

Adjustments are typically quick and gentle, and many patients experience immediate relief or improved range of motion. They can be beneficial for conditions such as back pain, neck pain, headaches, sciatica, anxiety, and more. At our clinics, adjustments are always tailored to your individual needs and performed with your comfort and safety as our top priority.

Is chiropractic treatment safe?

Yes, chiropractic treatment is highly regarded as a safe, effective, and non-invasive approach to managing musculoskeletal conditions like back pain, neck pain, headaches, and joint issues. When performed by an experienced chiropractor, adjustments are carefully tailored to each patient’s health needs, age, and comfort level.

At our chiropractic clinic, patient safety is our top priority. We begin with a thorough consultation and examination to determine whether chiropractic care is appropriate for you. We use gentle, evidence-based techniques designed to restore alignment, reduce nerve interference, and promote natural healing.

While mild soreness may occur after an adjustment, serious side effects are extremely rare. Chiropractic care is a trusted option for people of all ages, from children to seniors, seeking long-term relief and improved mobility.

How many physical therapy appointments will I need?

If a referral to physical therapy is necessary, the number of physical therapy appointments you’ll need will be determined by your physical therapist and depends on your specific condition, the severity of your symptoms, and your personal goals for recovery.

At our clinics, we begin with a thorough evaluation to understand your needs and create a personalized care plan which may or may not include a referral to a physical therapist. Throughout your care, we’ll monitor your progress and work with your physical therapist to adjust the plan as needed to ensure the best possible results. Our team will keep you informed every step of the way and work with you to find a schedule that supports your healing and fits your lifestyle.

What are the benefits of chiropractic care?

Many patients report not only feeling better physically, but also experiencing improved energy, sleep, and overall quality of life. Chiropractic care offers a wide range of benefits for individuals seeking natural, non-invasive solutions to pain, mobility issues, and overall wellness. By focusing on spinal alignment and nervous system function, adjustments help your body heal and perform at its best, without the use of medication or surgery.

Common benefits of chiropractic care include:

  • Relief from back pain, neck pain, headaches, and arthritic pain
  • Improved posture and spinal alignment
  • Decreased stress and anxiety
  • Increased mobility and flexibility
  • Reduced inflammation and muscle tension
  • Enhanced athletic performance and injury prevention
  • Support for long-term joint and spinal health
  • Improved nervous system function and overall wellness

At our clinics, we tailor each treatment plan to your unique needs and goals. Whether you're recovering from an injury, dealing with chronic pain, or simply want to improve your quality of life, we offer a safe and effective path to better health.

Are there any risks associated with chiropractic treatment?

Chiropractic care is considered very safe when performed by an experienced chiropractor. Like any form of healthcare, there are minimal risks involved, but serious side effects are extremely rare. Most patients experience relief and improved mobility after an adjustment, though some may feel mild soreness or stiffness, similar to what you might feel after exercise.

At our clinics, your safety is our top priority. We begin with a thorough consultation and physical examination to ensure that chiropractic care is appropriate for you. We tailor each treatment to your specific health needs, using proven, gentle techniques that minimize risk and maximize results.

Chiropractic adjustments are non-invasive, drug-free, and suitable for patients of all ages. If you have any concerns or pre-existing conditions, we’ll take the time to discuss them with you and modify your care plan accordingly to ensure a safe and effective treatment experience.

Are chiropractic adjustments painful?

Chiropractic adjustments are generally not painful. In fact, most patients find them to be relieving and even relaxing. The goal of an adjustment is to restore proper alignment to the spine and joints using controlled, specific movements. You may or may not hear a popping sound during the adjustment—this is simply gas being released from the joint and is completely normal and painless.

Some patients may experience mild soreness or stiffness after their first few visits, similar to how your body might feel after a new workout. This is a natural response as your body adjusts to improved alignment and mobility.

At our clinics, we tailor each adjustment to your comfort level, age, and specific condition. We take the time to explain each step and ensure that you feel safe and confident throughout your care.

Why should I pick you as my chiropractor?

Choosing the right chiropractor is essential for achieving long-lasting relief and improved wellness—and we’re committed to delivering exceptional care that puts your health first. Our chiropractic clinics combine advanced techniques, personalized treatment plans, and a you-centered approach to help you feel better, move better, and live better.

Here’s why others choose us:

  • Experienced doctors with a proven track record of helping patients overcome pain, regain mobility, and live more fulfilling lives
  • Customized care plans tailored to your specific needs, goals, and lifestyle
  • Integrated services including chiropractic adjustments, therapeutic exercises, postural correction, wellness education, and working hand-in-hand with your other healthcare providers
  • State-of-the-art facilities with a welcoming, professional atmosphere
  • Trusted by our community for delivering compassionate care and consistent results

Whether you’re dealing with chronic back pain, recovering from an injury, or simply looking to improve your overall health, we take the time to listen, educate, and guide you every step of the way. If you're searching for a chiropractor in the Brookfield, New Berlin, or Williams Bay areas, we’re honored you’re considering us, and we’re here to help you feel your best—naturally.

How long does a chiropractic appointment last?

The length of an appointment can vary based on your condition, care plan, and whether it’s your first visit or a follow-up. For most patients:

  • The initial 2 visits typically last between 30 minutes to 1 hour, as they include a comprehensive consultation, health history review, X-rays, physical examination, and a review of all your exams and X-rays with your doctor.
  • Adjustment appointments are generally shorter—sometimes as quick as a few minutes.

During your visit, your chiropractor will assess your condition, perform any necessary adjustments, and discuss your treatment plan. We strive to be respectful of your time and make each appointment efficient, while ensuring you receive thorough and personalized care.

How are chiropractors educated?

Chiropractors undergo extensive education and clinical training to become licensed healthcare professionals. After completing a Bachelor’s Degree (often with a focus on biology or health sciences), future chiropractors must earn a Doctor of Chiropractic (D.C.) degree from an accredited college or university.

Chiropractic programs require four years of graduate-level study, including in-depth coursework in anatomy, physiology, neurology, radiology, biomechanics, and chiropractic techniques. Students also complete hundreds of hours in supervised clinical practice, where they learn how to assess, diagnose, and treat musculoskeletal conditions safely and effectively.

After graduation, chiropractors must pass a series of 5 National Board Exams (of which, Wisconsin has the highest standards in the country) and meet state licensing requirements to practice.

Our chiropractors also pursue continuing education throughout their careers to stay up-to-date with the latest research and techniques, ensuring the best care for, well, you!

Can pregnant women see a chiropractor?

Yes, chiropractic care is safe and beneficial for pregnant women. In fact, regular chiropractic adjustments during pregnancy can help reduce back pain, improve pelvic alignment, support a more comfortable and balanced pregnancy, and contribute to less painful labor and faster delivery. As your body changes to accommodate your growing baby, chiropractic care can help ease common discomforts and promote optimal fetal positioning.

Our clinics offer prenatal chiropractic care tailored to the unique needs of expectant mothers. We use gentle, pregnancy-safe techniques and specialized tables to ensure your comfort and safety throughout each visit. Our doctors have extensive experience adjusting pregnant mothers and newborns and working with obstetricians. In fact, our chiropractors have even made hospital visits to adjust moms during labor and babies right after they’re born!

Is chiropractic care addictive?

No, chiropractic care is not physically addictive. That being said, many patients choose to continue with regular visits simply because they enjoy the benefits.

In our clinics, we focus on empowering you with the tools and knowledge to take control of your health. Your treatment plan is always customized based on your goals—whether you're looking for short-term pain relief, help recovering from an injury, or long-term wellness support.

There’s no pressure to continue care beyond what’s needed, but many of our patients choose to come back because they feel and move better with regular chiropractic support.

What is the crack sound during the adjustment?

The “crack” or popping sound you may hear during an adjustment is completely normal, and not your bones cracking. The sound is called joint cavitation, and it occurs when gas bubbles are released from the fluid inside your joints as pressure is applied.

This natural release often happens when a joint is gently and precisely moved during an adjustment, creating space and restoring normal motion. The sound is not an indicator of the success of the adjustment, and not all adjustments produce a noticeable noise.

In our clinics, we use safe, evidence-based techniques that prioritize comfort and effectiveness. Most patients actually hope to hear the sound, but it’s important to remember that the effectiveness of an adjustment is not dependent on hearing a pop.

Can I adjust myself?

No, and it’s generally not recommended to try. Chiropractic adjustments involve precise, controlled movements applied by trained professionals to target specific joints safely and effectively. Attempting to adjust yourself can be dangerous and lead to new injuries or worsen existing problems. If you’re feeling the need to constantly "crack" your back or neck, it’s a sign your body may need professional evaluation and treatment.

Do insurance plans cover chiropractic?

Yes, most major insurance companies (including Medicare, Medicaid, PPO, and HMO plans) offer benefits for chiropractic services, but coverage can vary depending on your provider and policy. At our clinics, we work with a wide range of insurance providers and are happy to verify your benefits as a courtesy to you. We’ll explain what’s covered, what your out-of-pocket costs might be, and help you make the most of your chiropractic benefits.

If your plan doesn’t include chiropractic coverage, we also offer flexible self-pay options to ensure you can still receive the care you need.

Have questions about your specific insurance? Give us a call—we're here to help guide you through the process so you can focus on feeling better, not billing paperwork.

Can chiropractic care help with back pain?

Yes! Chiropractic care is one of the most effective and natural ways to treat back pain. Whether you're dealing with chronic discomfort, muscle tension, sciatica, or a recent injury, chiropractic adjustments are designed to restore proper spinal alignment, reduce inflammation, and relieve pressure on your nerves.

In our clinics we use a combination of hands-on spinal adjustments, targeted therapies, and personalized treatment plans to address the root cause of your back pain—not just the symptoms. This drug-free approach promotes long-term healing and improved mobility.

Many patients report significant pain relief after just a few visits, along with better posture, increased flexibility, and a higher quality of life. If you're struggling with back pain, we have a proven, non-invasive solution that supports your body’s natural ability to heal.

Can chiropractors treat neck pain?

Yes, chiropractors are highly skilled in diagnosing and treating neck pain. Through gentle, precise adjustments and other therapies, chiropractic care can help relieve stiffness, reduce inflammation, and restore proper movement to the neck.

Whether your neck pain is caused by poor posture, injury, stress, or underlying conditions, chiropractic care is a safe and effective way to reduce discomfort and improve your range of motion.

Can chiropractic care help with headaches?

Yes, chiropractic care is a highly effective, natural solution for many types of headaches—especially those caused by tension, poor posture, or misalignments in the neck and spine. Headaches often result from muscle tension and restricted movement in the cervical spine, which can be addressed through gentle chiropractic adjustments.

At our clinics, we focus on identifying the root cause of your headaches. Whether you suffer from tension headaches, cervicogenic headaches, or migraines triggered by musculoskeletal issues, your personalized care plan will be designed to bring long-term relief and improved quality of life.

What is the difference between chiropractic care and physical therapy?

Chiropractic care and physical therapy are both effective, non-invasive treatments that help relieve pain, improve mobility, and support recovery—but they take different approaches and focus on different aspects of musculoskeletal health.

Chiropractic care primarily targets the spine and your body’s master system, the nervous system. Chiropractors focus on diagnosing and correcting spinal misalignments (subluxations) that can interfere with nerve function. Through spinal adjustments and manual techniques, chiropractic care aims to restore proper alignment, reduce pain, and improve the body’s natural ability to heal.

Physical therapy, on the other hand, emphasizes rehabilitation through guided movement, strengthening exercises, and therapeutic modalities. Physical therapists help restore function after injury or surgery, increase range of motion, and prevent future injuries through customized exercise programs and hands-on techniques.

At our clinics, we combine chiropractic care and therapeutic exercises to give you a well-rounded, integrative approach to healing, and often refer to physical therapists when more intense therapy is recommended.

Can chiropractors help with sports injuries?

Yes, chiropractors are highly skilled in treating and managing a wide range of sports injuries. Whether you're a competitive athlete or a weekend warrior, we can help you recover faster, improve performance, and prevent future injuries. Common sports-related issues like sprains, strains, joint pain, tendonitis, and muscle imbalances often respond well to chiropractic care.

At our clinics, we take a whole-body approach to sports injury care. Through precise spinal and joint adjustments, soft tissue therapy, mobility training, and therapeutic exercises, we address the root cause of pain—not just the symptoms. Our goal is to restore optimal function so you can return to your sport stronger and with a lower risk of re-injury.

We also offer preventative care to improve biomechanics, flexibility, and alignment—key components in peak athletic performance. Whether you're recovering from an injury or aiming to enhance your training, chiropractic care should be an essential part of your athletic success.

Can chiropractic care improve posture?

Yes, chiropractic care can significantly improve posture by addressing spinal misalignments, muscle imbalances, and joint restrictions that contribute to poor posture. Many people develop postural issues from prolonged sitting, repetitive movements, or technology use - commonly known as “tech neck.”

We specialize in evaluating postural habits and correcting alignment through gentle spinal adjustments, targeted exercises, and ergonomic guidance. Better posture isn’t just about appearance - it can relieve chronic back and neck pain, reduce tension headaches, improve breathing, and boost energy levels. If you’ve noticed rounded shoulders, a forward head tilt, or uneven hips, chiropractic care may be the solution you need to stand taller and feel better.

What happens during a chiropractic adjustment?

During a chiropractic adjustment, your chiropractor uses their hands or a specialized instrument to apply a targeted, controlled force to a specific joint. The goal is to improve alignment, restore proper joint function, and relieve pressure on the nervous system.

You may hear a popping or cracking sound, which is simply gas being released from the joint—a normal and harmless effect known as cavitation. Most patients feel little to no discomfort during the adjustment, and many report immediate relief or improved mobility.

Before any adjustment, your chiropractor will perform a thorough evaluation to understand your needs and ensure the technique used is safe and appropriate for your condition. The entire process is tailored to your comfort level and health goals.

Is chiropractic safe for children?

Yes, chiropractic care is safe for children when performed by an experienced chiropractor. Our doctors love working with children, and pediatric chiropractic adjustments are extremely gentle and tailored to a child’s developing spine and nervous system. From birth through adolescence, children experience rapid growth, frequent falls, and postural changes that can impact spinal alignment and overall health.

We strive to make our clinics family-friendly, and we offer safe, non-invasive care for children of all ages – in fact, our doctors have adjusted newborns as young as 10 minutes old!

Common pediatric concerns we address include

  • Colic
  • Ear infections
  • Attention and focus issues
  • Poor posture
  • Scoliosis
  • Sports injuries
  • General wellness support

Parents often report better sleep, improved behavior, and fewer illnesses after chiropractic visits. Our goal is to support your child’s growth naturally and safely, giving them a strong foundation for lifelong health: “As the twig is bent, so grows the tree.”